Thursday, June 26, 2008

Google, @ 10 years, is looking for more

Ten years ago this coming September, two Stanford University doctoral students -- one of them a Michigan native -- launched a business that would revolutionize how millions of people use the Internet.

Yes, Google is getting older, at least in tech years.

But don't expect the world's dominant search engine company to remain content with the enormous success it has achieved so far.

Google is rolling out innovative features that will allow users to search the Web more efficiently. It is also looking to expand its advertising reach, focusing on the folks who do their queries via mobile phones and car-based systems. Google has been increasing its spending on research and development, which totaled $2.1 billion last year alone.

The company has come a long way since Sergey Brin and Michigan native Larry Page started Google in a garage in Menlo Park, Calif. One of the most feared and respected technology giants in the world, Google earned $4.2 billion in profits last year and employs nearly 17,000 workers, including more than 262 at ad sales and support offices in Ann Arbor and Birmingham.More>>